Archive for August 10th, 2008

How Google has Changed Keyword Research Forever with a Free Tool

Sunday, August 10th, 2008
by Dave Joa

Google has just upgraded the Adwords External Keyword Tool so that it now also shows Search Volumes for the Keywords it returns during keyword research. As Google is the biggest source of keyword search phrases, due to the fact that it is the dominant search engine used by web surfers, this news is extremely significant.

Until now most internet and affiliate marketers will have used paid keyword research tools such as Wordtracker, Keyword Discovery, Wordze and Keyword Elite to find the keyword phrases that internet users are searching for. However these tools only gather information on a very small fraction of the actual searches performed. Google on the other hand has direct access to a massive number of real searches in comparison.

These paid keyword research services try and predict the total searches for each keyword by extrapolating their data, but the numbers returned cannot be considered accurate in any way at all. But because these tools were the only way to get any significant data they were relied on by many if not most internet marketers.

Now Google has changed everything and the new external keyword tool for Adwords displays much more accurate search volumes for real keyword phrases that have actually been searched for in Google by users of their popular search engine. So now if you want to do keyword research you can get everything you want from Google and the search volume data you get will be so much more accurate then the paid keyword tools.

The most amazing fact about this tool is that you can use it for free to do your keyword research. The tool was originally constructed for use by affiliate marketers to help them set up their pay-per-click campaigns with Adwords. Now however all you need to do is type the URL link into your browser and you can use the tools as often as you like and it is all free.

Many top internet marketers in the industry are claiming this as the biggest thing that has happened to internet marketing for a very long time. For once it seems that Google is giving something back. Of course there are also many cynics out there who question why Google has done this and there are others who question the accuracy of the search data Google has revealed. Early checks have shown that in may cases the data is fairly accurate, but only time will tell as more analysis on these new results is completed.

The other fact that is important to remember is that there is also a free version of this for each geographic country location, such as the UK or Australia, so keyword search volumes are now also available for country specific keyword research. So for UK keyword research, the Google external Adwords keyword tool is now the best keyword research software currently available.

This is extremely useful as the paid keyword research tools are not good at providing this localized information and remember again that it is free!

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Online Marketing 101 - EDC Diamond

Sunday, August 10th, 2008
by Robert Probst

I learned about online marketing after failing to create a full time income with traditional MLM and home based business programs. After all of my effort over the years, the only thing that was consistent was my failure to make the kind of money that matters.

Because of this painful experience, I was extremely skeptical that setting up a successful internet business, could be possible for anyone just starting out, or for someone that had failed over and over again as I had.

I was also searching for a way to make money that wouldn’t take all of my time, or cost too much to get started. I had already been in numerous home based businesses like Emerald Passport and Coastal Vacations.

These companies offered helpful information and provided websites to assist me with marketing my business on the internet. But what I thought would be a manageable task of advertising my site, soon became a nightmare.

I am no web-designer or advertising professional, so naturally I found it extremely difficult to make money on the internet with what little knowledge I had. It wasn’t that the products I was selling were bad. It was that I didn’t know how internet marketing works.

The Coastal Opportunity offered new members websites that explained various travel discounts and sold memberships online. My job was to promote my website and speak with interested visitors to generate sales.

The problem was most “gurus I talked to didn’t have time for me, or certainly wouldn’t show me exactly how they were making money online, unless I purchased their “system”. After looking all over the internet for someone that would give me a break and show me the truth, I gave up and decided to try and restart my Coastal Vacations business. I did a search on Google to find my mentor and sponsor that originally signed me up in Coastal.

Soon after, I found myself searching for a experienced leader to help with the many online marketing techniques I heard about through the company. I knew that it would take multiple advertising campaigns to create activity at my website daily, and that task was proving to be a challenging one.

I contacted my sponsor but he was unable to offer me any additional tools other than the regular step by step instructions that each new member received. Without anyone to walk me thru niche marketing, I was worried that my website would not stand out from the millions of sites online.

After finally finding my sponsors phone number in my old notes ( his website was gone!), he indicated that he was no longer actively pursuing an income online, and in fact had returned to a corporate job!

So much for the person who assured me that making money was easy online! Luckily when I returned to my computer, the screen that was open showed a link that I had never seen before.

EDC Gold was a new company that had just launched and clearly was demonstrating value to their members. They offered anyone the opportunity to learn internet marketing free before paying anything to join.

The link I found, was literally music to my ears, because it explained that a company called EDC Gold and EDC Diamond offered their training free, for anyone that wanted to learn about internet marketing.

The EDC Diamond organization was not at all concerned on selling me anything. Instead, they actually focused on showing people how the internet works thru their informative training, and let their knowledge and expertise speak for itself.

Quite honestly, I was shocked that not once during any of the webinars and training calls I attended did they use hype, testimonials or impassioned sales pitches to sell me anything! They just continued week after week, to introduce easy to understand marketing methods, to assist both their free and paid members.

I also had the opportunity to work with Robert a top EDC Diamond Mentor, who answered many questions and even called me back on a Saturday. Initially I decided to use the EDC training for my coastal vacations travel website because I had already spent over $1500 to get started with that coastal.

Then, I made a sale for my coastal business, thanks to the training I received thru the EDC opportunity. That was when I decided to join EDC Gold. I had finally received the support I had always hoped for and let me tell you, I literally discovered the missing link in all of my former home based businesses.

Because of the unique training that EDC Diamond offers I have found success online. I have written this article review to share my success with others so that others can benefit from the free training that EDC Diamond provides. With the right training and support anyone can learn how to market online.

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